About the Blog

This is my diary....what I make sense of, around me. You'll find short prose on contemporary topics that interest me. What can you expect - Best adjectives? …. hmm occasionally, tossed around flowery verbs ?…. Nope, haiku-like super-brevity? … I try to. Thanks for dropping by & hope to see you again

April 18, 2024

Animal Awareness and Behaviour at a Busy Intersection: A Moment of Insight

Unveiling Animal Consciousness Amid Urban Chaos

In the study of animal behavior, human observations often come with a clinical detachment, where actions are cataloged into categories like feeding, territorial behaviors, courtship, and predator evasion. These are then neatly filed under the broader labels of innate or learned behaviors. But sometimes, a fleeting moment in the hustle and bustle of everyday life presents a scenario that defies these rigid classifications, hinting at a depth of animal consciousness rarely accounted for in scientific texts.
The Incident


animal behaviour - A Surprising Display of Animal Intelligence

The Unexpected Encounter: A Dusky Evening at the Crossroads


The event that profoundly shifted my perspective took place a few years ago, during a dusky evening at a busy traffic intersection. As the sky dimmed, I found myself waiting two rows back from the front at a red light, amidst a sparse crowd of motorcyclists. To my left, the road branched, bordered by a triangular divider.

Suddenly, a group of 2-3 Indian variety Cows, led by one with notably curved horns, ambled their way from the rear towards what I presumed was their home ( a usual in India!). They navigated through a narrow gap between the road divider and the motorcyclist at the front of the line. The gap was tight, and I couldn't help but notice the horns of the lead cow perilously close to the unsuspecting biker.

As the distance closed, I was gripped by fear. The sharp horn tips seemed destined to catch the back of the motorcyclist, potentially causing serious injury. This scene unfolded over what felt like an eternity but was actually about 90 seconds - the time remaining before the traffic light would turn green.

A Moment of Unexpected Insight


Just as panic was about to compel me to shout a warning, the cow did something astonishing. It tilted its head at a deliberate angle, about 45 degrees, ensuring the tip of its horn passed harmlessly over the motorcyclist’s shoulder. It was a maneuver of such precise awareness that it seemed almost human in its consideration.

The light turned green, and the moment passed as quickly as it had arrived. The motorcyclists sped off, including the one who had been moments away from a potentially painful encounter. None seemed to notice the critical adjustment made by the cow; the episode went unobserved by all but me.
Reflections on a Narrow Escape

A Surprising Display of Animal Intelligence


How did this cow, equipped with nothing more than instinct and a set of horns - ostensibly without sensory feedback - navigate such a hazardous narrow passage without incident? The horns, composed of dead tissue and certainly out of the animal’s line of sight, should not have been maneuvered so deftly. Yet, it was as if the cow possessed a consciousness, an understanding of its body in relation to the bustling world around it.

Reflecting on the Overlooked Miracles of Everyday Life


This incident serves as a poignant reminder of the "small miracles" that unfold around us, obscured by the fog of our daily routines and existential concerns. It challenges the way we compartmentalize animal behavior into simple, observable categories. Perhaps, in these unscripted moments, animals exhibit a level of situational awareness and deliberation that we, in our hubris, fail to recognize - a subtle reminder of the intricate tapestry of life playing out in even the most mundane of settings.

April 14, 2024

Dip, Dip, Dip and It's Ready to Sip: A Nostalgic Look at Vintage Advertising Magic

Exploring the Time Capsule of Vintage Advertisement


Delving into the past through old advertisements is not merely about nostalgia, curiosity, and amusement; it is about traveling through time. The joy of discovering a different set of aesthetics can be both thrilling and surprising. As we flip through old newspapers, encountering various advertisements, we find ourselves laughing, smiling, gawking, or shaking our heads all at once. These ads not only show us how advertising has evolved but also reflect the trends, needs, and preferences of our parents' and grandparents' generations, thus shaping our culture.

Dip, Dip, Dip and It's Ready to Sip advertisement image




Unlike the static narratives of many history books, these advertisements still jump off the page with undeniable magic, now even more enchanting since they've been dislodged from their original contexts. They offer a democratic and realistic dive into learning about history through the lens of everyday life.

Controversy in Creativity: The Taj Mahal Tea Ad Case


One notable example of such nostalgic advertising is the campaign for Taj Mahal tea bags, which became iconic with its catchy jingle: "Dip, dip, dip. And some sugar. And it's ready to sip. If you want it stronger, dip a little longer, dip dip dip." Despite its popularity, the jingle faced its share of controversies in the 1990s. The lyrics were scrutinized for perceived sexual undertones, stirring debates about the appropriateness of marketing messages and the thin line between creativity and sensitivity in advertising. This controversy itself reflects the social dynamics of the era, illustrating how advertisements can serve as a mirror to societal values and conflicts at the time.

Thus, these glimpses into the advertising world not only entertain us but also enrich our understanding of cultural shifts and the power of media in shaping societal norms. This makes vintage advertisements a treasure trove of cultural insights and a vivid chronicle of the past.

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